Changelog

What shipped, when. Morvero is portfolio-level product intelligence for enterprise software — this page tracks the visible changes.

2026-07-21 — The blog and the playbook library

Blog: twelve essays and guides on measuring internal software, scoring AI pilots, and feedback-driven backlogs — from The shadow portfolio to Feature analytics with one HTML attribute.
Playbooks: four step-by-step operating guides — the 30-day portfolio audit, the AI pilot evidence kit, the privacy-first approval pack, and from stars to sprint.
Every post and playbook has social share buttons, and all 16 pages are in the sitemap and llms.txt for search engines and AI assistants alike.

Agent-readable everything: llms.txt, full docs as Markdown at /docs.md (and /llms-full.txt), an OpenAPI spec for the collection and read APIs, robots.txt and sitemap, and structured metadata across the site.
AGENTS.md for your repo: the MCP get_install_snippet tool (and a new "Copy AGENTS.md" button on console product cards) now emits a block for your repository's AGENTS.md / CLAUDE.md so every future coding-agent session knows how Morvero is instrumented there.
Honest comparisons: Morvero vs Pendo, Morvero vs Microsoft Clarity, and a practical guide: How to measure AI agent pilots.
Scale tier ($499/mo flat): 50 products, SAML SSO, NPS microsurveys, read API for BI, cohorts, and the AI-pilot steering-committee report — self-serve, no sales call. Enterprise pricing floor published (from $15,000/yr flat).
Fixed country resolution for traffic behind multi-hop proxies.

Self-serve billing via Lemon Squeezy: upgrade in-app, card on file, invoices handled.
Country tracking: a world heat map on the Overview and per-country usage per product — resolved server-side from the request IP, which is discarded immediately (only the two-letter code is stored).
Drop-in native SDKs: single-file Swift and Kotlin wrappers — no package manager needed.
Privacy-preserving cohorts: optional coarse group labels (department, region) with a k-anonymity floor — cohorts under 5 visitors are withheld entirely.
verify_install: the MCP tool that closes the loop — after instrumenting, an agent can confirm data is actually arriving (working / silent / never-received, with the likely blocker named).
AI-pilot steering-committee report: every pilot side by side — task success, escalation rate, cost per conversation, cost per completed task.
Funnels: 2–5 step page-path funnels computed over already-collected pageviews — define one today, it answers for the last 30 days.
Security trust page (/security) with a control-by-control writeup, plus RFC 9116 security.txt.
Executive email digest & anomaly alerts: weekly/monthly summaries and three continuously-running detectors (usage drops, rating drops, feedback spikes) that email the accountable owners.
Connected MCP apps are now visible and revocable per user in Settings.

Rebrand: Pulse became Morvero — new mark, palette, and typography.
MCP server: AI coding agents connect via OAuth 2.1 at https://morvero.com/mcp and can create products, fetch real install snippets, read feedback and accepted backlog items, and query analytics — scoped to the signed-in user's role.
AI-agent pilot tracking: products of kind "agent" with server-side telemetry conventions and relabeled dashboards.
Usage-monitoring-only mode: per-product switch that hides all feedback UI and collects usage numbers only.

The platform: one-line widget install, anonymous usage analytics (pages, functions, SPA-aware), in-product feedback with screenshots and scrubbed form context, triage with statuses/assignees/tags, AI theme summaries and backlog suggestions with acceptance criteria, Jira & Azure DevOps export, portfolio quadrant and board report, passwordless auth with passkeys, GDPR/KVKK tooling.

Dates are ship dates on morvero.com. For the full product story, start at the How-to Guide.